Home/Case Studies
Results

How Engagements
Are Measured.

Every Homerankr engagement tracks the same operational metrics alongside rankings: calls, local visibility, reviews, and market coverage. Results typically take 45 to 90 days, depending on competition.

HVAC · Plumbing · Roofing · Remodeling · Pool Building · Electrical

6

trades / core specialties

90-day

call guarantee / every plan

45–90

days / typical results window

What gets measured

Four tracked signals. Reported monthly.

Inbound calls vs baseline

Google Business Profile calls are recorded against a pre-launch baseline and reported monthly, so movement is measured rather than assumed.

Map pack position by grid

Map pack position is checked across the service-area grid for target queries, so coverage gaps are visible market by market.

Review velocity and response

New-review cadence and missed-call response are run as systems and reported as activity - not as promised outcomes.

AI-search appearance observations

AI Overview and assistant-mention checks are recorded with prompt, date, and platform, and presented as observations, not guarantees.

Engagement patterns

What the system covers, by trade.

Each trade gets the same six-lever framework, calibrated for how that trade generates and loses leads. Verified campaign metrics will be published here only with first-party source material.

HVAC

Map pack coverage for heating and cooling demand

GBP category correction, service-area rebuild, and grid-based rank tracking across every target query, plus AI-answer content for high-intent seasonal queries.

Roofing

Seasonal readiness before the storm surge

City pages for every municipality served and answer content for storm-damage queries, built ahead of seasonal demand with after-hours lead capture.

Plumbing

Review and response systems for emergency demand

Automated review requests after every completed job and missed-call text-back, tracked as operating activity against a pre-launch baseline.

Remodeling

Research-phase visibility for long sales cycles

Service-and-city coverage for the full research journey plus follow-up sequences, so early-stage visibility connects to booked estimates.

Pool Building

Early-season coverage for booking windows

Directory citations, structured answer content, and schema so AI assistants can find, verify, and describe the business during booking season.

Electrical

Dual coverage for emergency and project demand

Emergency-call capture alongside project-content depth, with citations across the directories AI assistants pull from for trade recommendations.

The guarantee

What the 90-Day Call Guarantee Means Across All Homerankr Campaigns

Every Homerankr engagement includes a 90-day call guarantee measured against a pre-launch baseline for GBP calls, map pack position, and AI Overview appearance. If measurable improvement does not appear within 90 days of launch, Homerankr continues working at no charge until it does. Estimate what closing your own visibility gaps could add to monthly revenue with the contractor SEO ROI calculator, or book a free AI visibility audit for your home service business.

GBP calls

increase vs pre-launch baseline

Map pack

ranking position improvement

AI Overview

first appearance for a target query

Tracked monthly and reported in your dashboard. The guarantee applies to every package.

Built for these trades

HVACPlumbingRoofingRemodelingPool BuildingElectrical

See what the system covers for your market.

Book a free 15-minute AI Visibility Audit. We pull your current rankings, check your AI search visibility, and show you exactly where the gap is and what it would take to close it.

Or write to us at found@homerankr.co

Homerankr
Six LeversGet Free Audit
© 2026 Homerankr. All rights reserved.